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    Richie Conry

    Richie Conry

    2 weeks ago

    "I am a serial do it all kind of person until I met Michael with Branded Mayhem. He is everything I n..."

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    Paid Media

    2 articles tagged with "paid media"

    AgencyAgency SelectionAiAlignmentAttributionAutomationB2bBookingBrandBrand InfrastructureBrand PresenceBrand StoryBrand StrategyBrand VelocityBrandingCase StudyComparisonContentConversionCopywritingCpmCreativeCredibilityCrmCybersecurityDallasDark FunnelDemand GenDfwDiagnosisDifferentiationDigital TransformationEfficiencyFort WorthFounderFoundersFrameworkFull StackFutureHealthcareHubspotIdentityImplementationInvestmentItLead ScoringLeadershipManifestoMarketing AgencyMeasurementMvpNonprofitNotionOperationsOptimizationPaid MediaPerformancePositioningPresence ArchitectureProcessProductivityPwaRebrandRebrandingRepositioningResurrectionRevenue OperationsSalesSecuritySemSeoSpeedSprintStartupStrategySystemsTherapyToolsTransformationVideoVoiceWebsiteWellnessWixWord Of Mouth
    Yes, You Have to Pay the Troll Toll
    SEMNov 29, 2025

    Yes, You Have to Pay the Troll Toll

    Why bidding on your own brand name is the most annoying, necessary strategy in marketing. Google is the landlord, toll booth operator, and mafia boss.

    Brand VelocitySemPaid Media
    A Strong Brand Lowers Your CPMs
    PerformanceNov 26, 2025

    A Strong Brand Lowers Your CPMs

    Why 'Brand' isn't fluffy—it's literally a performance metric. Platforms reward engagement. Boring ads cost more. Here's how to stop donating margin to mediocrity.

    Brand VelocityPerformancePaid Media