8gnc — video & motion
make it move like it feels
Most brand video looks like everyone else's because it was made like everyone else's. We treat a film as a narrative: concept and art direction from us, cinematic production and edit from our partner Chi.
The production partner
Chi-Quynh Nguyen
Producer & Editor — Produced by Chi
Dallas-based producer and editor who treats brand films like narratives, not deliverables. Intentional framing, a raw aesthetic, and a reel that runs from Ferrari and Lamborghini to the work he ships with us. He produces and cuts; we direct the story. One team, one point of view.
Selected work — with 8gnc
Not a sizzle reel of someone else's footage. These are films we made together, already live on client work.
What we make
video & motion
From a single hero film to an ongoing content engine.
The hero piece. Concept, art direction, and script from us; cinematic production and edit from Chi. A film that carries the story, not just the product.
Platform-native, vertical-first creative built to move on the feed — series, reels, and shorts that earn the scroll-stop.
Pacing, color, and sound that make footage feel intentional. The edit is where a good shoot becomes a brand film.
Logo systems in motion, kinetic type, and animated explainers that make the abstract land.
AI-assisted shots and VFX used with taste, not as a gimmick — new looks at a fraction of the production load, still human-directed.
One point of view from storyboard to final cut, so every frame is on-brand and the whole thing reads as one piece.
The range
Chi's reel spans global automotive and enterprise brands and the work he ships with us.
How it works
one team, one point of view
Strategy & concept
We start from the brand position and the story it needs to tell, then build the concept the film hangs on.
Art direction & script
Storyboards, look, and copy — the creative direction that keeps every frame on-brand. This is the 8gnc half.
Production & edit
Chi shoots, cuts, colors, and scores it. Cinematic production and post, from a producer who treats it as a film.
Ship & compound
One hero film or an ongoing series that feeds the site and the feed. The work keeps earning after the wrap.
Questions
Do you produce video in-house?
We lead the creative — concept, art direction, and script — and produce with our long-standing partner Chi-Quynh Nguyen (Produced by Chi), a Dallas-based producer and editor. You get one team and one point of view, end to end.
What kinds of video do you make?
Brand films and commercials, social and short-form series, cinematic editing and post, motion and animation, and AI-assisted filmmaking. From a single hero film to an ongoing content engine.
Can you do AI-generated video?
Yes. Chi specializes in generative AI filmmaking — used with creative direction and taste, not as a gimmick. It opens up looks and volume a traditional shoot can't, still human-directed.
Working with us on a brand or website? See the full service ladder →
Got a film in you?
It starts with the story. One Brand Therapy session, no pitch — then we and Chi make it move.
Book Brand Therapy →