_1764599374668.8ff02f65.webp "Branded Mayhem")
_1768833712366.301b945d.png "Branded Mayhem")
VS COMPARISON
BRANDED MAYHEM VS THE RICHARDS GROUP
They build for the boardroom. We build for brands still in the fight.
[ SOURCED FACTS ]
Verifiable specifics
[ SOURCED FACTS // BMC vs THE RICHARDS GROUP ]
| Dimension | The Richards Group | Branded Mayhem |
|---|---|---|
| Scale | 700+ employees, $1B+ in billings, AOR for Charles Schwab + Love’s | 4–5 senior contractors, sprint-scale engagements |
| Engagement model | Multi-year Agency-of-Record retainers, layered teams | 30–90 day fixed-scope sprints, founder-direct |
| Best fit | Enterprise brands needing national-scale media + creative | Founder-led brands needing senior strategy without legacy overhead |
Source: Clutch profile + LinkedIn + competitor homepage. As of April 2026.
QUICK VERDICT
Who should pick who?
The Richards Group
CHOOSE THE RICHARDS GROUP IF:
- A large, established brand needing a classic agency-of-record relationship
- Looking for a long track record with national names like Ram, Chick-fil-A
- Comfortable with layered teams, long timelines, and polished boardroom decks
- Have a budget and internal politics that fit a big, legacy shop model
BRANDED MAYHEM
CHOOSE BRANDED MAYHEM IF:
- An underdog, operator, or growing brand that still has something to prove
- Looking for creative that moves people AND a system that moves pipeline
- Ready for a partner who builds your brand, funnels, and content engine
- Seeking founder-level attention with motion-first storytelling
THAT'S YOU? // FREE // 30 MIN
Book Brand Therapy
A 30-minute call with Michael. We diagnose, you decide. No deck, no upsell.
HOW IT WORKS
The 90-Day Sprint Clock to presence
DIAGNOSE
We start with the gap between how you show up today and the outcomes you need: leads, sales, trust, attention.
ARCHITECT
Brand story, offer clarity, content framework, channel plan. The full creative operating system.
LAUNCH
We ship a focused, high-impact first phase: key pages, key campaigns, key creative that proves the model.
EVOLVE
We stay on, refine assets, test new ideas, and keep your system sharp. Your brand isn't 'done'—it's alive.
“The point is not to leave you with a nice new site. The point is to make sure the site, the content, and the campaigns keep paying rent.”
// WHO YOU’LL ACTUALLY TALK TO
Michael Sebastian — Founder
20+ years senior creative · Dallas-rooted · Built BMC 2024
“You won’t get a junior account manager. You get me — directly. I built BMC because the agency model rewards layers and I was tired of selling them.”Read the longer story
SO, BRANDED MAYHEM
OR THE RICHARDS GROUP?
If you're heading into your next big moment and you cannot afford to show up small, you need presence that pre-qualifies you before you walk in the room.
30 minutes. Leave with a priority plan.
What you'll get:
A priority order (what to fix first)
A 30-day action plan
Recommendation: Sprint vs Lab vs Install
No junior handoff. You work directly with senior leadership.
Dallas-based - Senior-led - Presence Architecture