Motion-First Campaign
Sports-betting ads CTR +100%
A dopamine-dosed ad system built to stay compliant and cut paid-media waste.
Michael
Creative Director
SITUATION.log
Challenge
The Situation
CTR was stuck. CPC was painful. Compliance limited creative freedom. Static promos blended into every other offer in-feed.
DELIVERABLES
What we did
Services delivered
Websites & Digital Experience
Built a one-scroll landing page matched to the ad energy.
Activation & Growth
Designed a compliant motion-ad system that doubled click-through and cut cost-per-click 47%.
SYS_MONITOR
Outcomes
Results
0
CTR Increase
Click-through rate doubled
0
Conversion Lift
More bettors converting
0
CPC Reduction
Nearly half the cost
Key Wins
CTR increased by 100%
Conversion rate lifted by 63%
CPC reduced by 47%
CONFIRM
mayhem_os:
Ready to build something like this?
30 minutes. Zero obligation. Real answers.