5.0(3)
Richie Conry
1 weeks ago
"I am a serial do it all kind of person until I met Michael with Branded Mayhem. He is everything I n..."
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All WorkCampaign Strategy + Motion Graphics
Seasonal wings → permanent menu
Motion-first storytelling + fan energy turned limited-time drops into cultural moments.
Challenge
The Situation
Limited-time flavors risked one-and-done status. Needed Chili-Lime and Mango Habanero to feel like events, not promos.
Our Approach
What We Built
01
Chili-Lime: Motion-first trailers for in-store loops and social
02
UGC push with franchise kits and rewards
03
Mango Habanero "Revolución": Fan-led comeback framing
04
Propaganda-style posters and motion assets
05
Real-time playoff ad integrations
Outcomes
Results
0
Social Chatter
Massive engagement spike
Key Wins
Social chatter increased by 1,026%
Seasonal flavors became sticky, memorable, and repeatable
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