All WorkCampaign Strategy + Motion Graphics
Seasonal wings → permanent menu
Motion-first storytelling + fan energy turned limited-time drops into cultural moments.

Michael
Creative Director
SITUATION.log
$ cat situation.log
Challenge
The Situation
Limited-time flavors risked one-and-done status. Needed Chili-Lime and Mango Habanero to feel like events, not promos.


DELIVERABLES
Our Approach
What We Built
01
Chili-Lime: Motion-first trailers for in-store loops and social
02
UGC push with franchise kits and rewards
03
Mango Habanero "Revolución": Fan-led comeback framing
04
Propaganda-style posters and motion assets
05
Real-time playoff ad integrations
SYS_MONITOR
Outcomes
Results
0
Social Chatter
Massive engagement spike
Key Wins
Social chatter increased by 1,026%
Seasonal flavors became sticky, memorable, and repeatable
CONFIRM
mayhem_os:
Ready to build something like this?
30 minutes. Zero obligation. Real answers.
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