Kay Nguyen
1 weeks ago
"We work with Branded Mayhem to open Meraki Head Spa in Richardson. Michael help us a lot. Booking sy..."
VS COMPARISON
BRANDED MAYHEM VS THE RICHARDS GROUP
They build for the boardroom. We build for brands still in the fight.
CHOOSE
BRANDED
MAYHEM
IF YOU'RE:
- An underdog, operator, or growing brand that still has something to prove
- Looking for creative that moves people AND a system that moves pipeline
- Ready for a partner who builds your brand, funnels, and content engine
- Seeking founder-level attention with motion-first storytelling
CHOOSE
THE RICHARDS
GROUP
IF YOU'RE:
- A large, established brand needing a classic agency-of-record relationship
- Looking for a long track record with national names like Ram, Chick-fil-A
- Comfortable with layered teams, long timelines, and polished boardroom decks
- Have a budget and internal politics that fit a big, legacy shop model
HEAD TO HEAD
How we stack up against The Richards Group
WHO THEY SERVE
TRG
Large regional and national brands that need big platforms and safe, scalable campaigns.
MAYHEM
Underdogs, climbers, and operators who need senior thinking without enterprise bloat.
PROJECT
VS
SYSTEM
TRG
Big campaigns with clear start and end dates.
MAYHEM
Full system: brand, offers, demand engine, motion assets, ongoing optimization.
"We don't want your one campaign. We want your next year."
STRUCTURE VS PROXIMITY
TRG
Larger teams, more layers, departments.
MAYHEM
Founder-led, text the person building your brand.
BUDGET PHILOSOPHY
TRG
Large retainers, seven-figure media plans.
MAYHEM
Powerful marketing for brands without enterprise budgets.
CREATIVE PHILOSOPHY
THE RICHARDS GROUP
Memorable, mainstream campaigns that speak to broad audiences. National brand standards and large-scale distribution.
BRANDED MAYHEM
Emotionally resonant storytelling tuned for modern platforms. Motion-first, meme-aware, grounded in real operator problems.
"We aim for goosebumps and performance, in that order and then together."
HOW IT WORKS
From diagnosis to deployment in 90 days
DIAGNOSE
We start with the gap between how you show up today and the outcomes you need: leads, sales, trust, attention.
ARCHITECT
Brand story, offer clarity, content framework, channel plan. The full creative operating system.
LAUNCH
We ship a focused, high-impact first phase: key pages, key campaigns, key creative that proves the model.
EVOLVE
We stay on, refine assets, test new ideas, and keep your system sharp. Your brand isn't 'done'—it's alive.
"The point is not to leave you with a nice new site. The point is to make sure the site, the content, and the campaigns keep paying rent."
So, Branded Mayhem or The Richards Group?
If you're a growing brand, underdog, or operator who wants a creative tribe that builds your system, rides with you, and treats your budget like their own…
Branded Mayhem is built for you.
COMPARE
SEE HOW WE STACK UP
BRAND VELOCITY
BUILD YOUR BRAND VELOCITY
Stop renting customers. Learn how to make them hunt you down.
SERVING TEXAS
PRESENCE ARCHITECTURE ACROSS TEXAS
From Dallas to Houston, we build brands that don't look small when the stakes are high.
Presence Architecture for ambitious Texas brands
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